As part of Porsche's 75th anniversary celebrations they were appointed title sponsor at the 2023 Goodwood Festival of Speed. Inspired by the vision of founder Ferry Porsche we created a dream like visual identity for the stand. In-line with with Porsche's 75th positioning "Dreaming in Full Colour" we took colour inspiration from the iconic models on display, and developed a visual direction depicting moments of inspiration, the inception of the dreams that lead to the development of some the most unique sports cars ever made.

Role: Art Direction & Design